The other day, I posted about Gathering Point, this neat tool you can use to make social maps that update in realtime to complement stories.
On Tuesday, I had the perfect opportunity to see it in action: A cockroach infestation that closed the food court at the York Galleria mall.
On a side note, that day, I pretty much almost crashed my car on Rt. 30.
En route to the mall, I had my notepad pinned against the steering wheel while I took notes from Department of Agriculture spokeswoman Samantha Krepps.
I pulled over, as cars whizzed past at 60 miles per hour. From the shoulder, I wrote and sent a web update using the 3G on my iPad and a bluetooth keyboard. It basically turns my iPad into a laptop.
When I got to the den of retail excitement, mall hanger-outters like this chap were no where to be seen. I tweeted my butt off from the scene of the crime (which most people assumed was, indeed, a crime scene, because there was little signage identifying otherwise).
Alas, the map post went up to No. 4 in the most viewed stories at ydr.com.
How did that happen?
No freakin’ clue.
Today, I checked the analytics and learned that the thing got 1,200 hits, 400 of which were from devices like cell phones and iPads.
Pretty darn cool.