Tag Archives: facebook

From iPhone photo, to online, to print: Royal Farms chicken takes a tumble

A large chicken takes a tumble.

So, this is a first.

I was working this Saturday, and all hell broke loose with the weather.

I was driving back to the office from lunch when a monsoon erupted.

I called my editor and asked if I should get a photo of something going on to post with a web update.

The rain. People hating the rain. Whatever.

Continue reading

Mapping social reactions to the York Galleria mall cockroach infestation: I’m multi-platform, yo.

This is the closed food court, caution tape and all. My editor, Cathy Hirko, noticed I’m getting a little artsy fartsy with my iPhone photos.

The other day, I posted about Gathering Point, this neat tool you can use to make social maps that update in realtime to complement stories.

On Tuesday, I had the perfect opportunity to see it in action: A cockroach infestation that closed the food court at the York Galleria mall.

On a side note, that day, I pretty much almost crashed my car on Rt. 30.

En route to the mall, I had my notepad pinned against the steering wheel while I took notes from Department of Agriculture spokeswoman Samantha Krepps. Continue reading

Distraction du jour: Creepin’ on my neighborhood using social mapping tool GatheringPoint

What’s going on in Boyer’s neighborhood? Click the map.

So, because WordPress is dumb, and I can’t figure out how to embed an iFrame into the non-customized blog that I barely pay anything annually for, here’s the deal:

Today, my editor Cathy Hirko gave me a distraction that, if executed properly, should keep me sufficiently amused all weekend.  Continue reading

Guerrilla marketing win! Social media pushes our project back into ydr.com Top 10.

So, I had my doubts about guerrilla marketing stories.

To me, it just seems like a hassle — not to mention irritating — to be posting EVERY story I write on random Facebook walls, forums, blogs and the like.

But yesterday proved me wrong.

Our “Risky Business” package had dropped off the radar of ydr.com’s Top 10.

Sean and I may have shed a tear.

Alas, we weren’t ready to throw in the towel. This project is the result of months worth of work. Continue reading

Gettin’ out there: office hours for ideaLab yields story for York Daily Record co-worker

Tell people where you are, and they will come.

On Tuesday, I had a visitor during my ideaLab office hours at Central Market.

It was Sue Diaz, spokeswoman for The Potter’s House, a 300-member Hispanic congregation that’s hoping to buy a historic church in downtown York.

She had corresponded with me earlier that day via the ydr.com Facebook page, where I had posted my location for the morning. Continue reading

The complaint department: A local example of social media’s impact on patron-business interaction

Originally published on the Money & More cover of the York Daily Record/Sunday News on Sunday, February 5, 2012.

***I found this story while trolling on Twitter last weekend. Some seemed shocked at the interaction that appeared on their Facebook newsfeed. I decided to pursue it as a local example of a situation that plagues business across the country.

By LAUREN BOYER 
Daily Record/Sunday News

Joyce Salazar was washing bar dishes last weekend when a frustrated group mistakenly identified her as a member of the waitstaff.

That’s when the owner of La Casa De Tapas, which opened last year, said she swallowed a profanity-laced insult from a member of the party, frustrated that a table wasn’t available on that busy Saturday night. They had made a reservation, she said, earlier that day.

Salazar made some space at the bar. She offered them complimentary drinks and tapas – small Spanish, Peruvian and Mediterranean dishes – while they waited.

Nothing, she said, seemed to calm them down. Continue reading