So, I had my doubts about guerrilla marketing stories.
To me, it just seems like a hassle — not to mention irritating — to be posting EVERY story I write on random Facebook walls, forums, blogs and the like.
But yesterday proved me wrong.
Our “Risky Business” package had dropped off the radar of ydr.com’s Top 10.
Sean and I may have shed a tear.
Alas, we weren’t ready to throw in the towel. This project is the result of months worth of work. Continue reading
Posted in Digital First, Guerilla Marketing, Journalism, Social Media, Writing, York Daily Record
Tagged digital first, facebook, guerilla marketing, guerrila marketing, journalism, posting, promoting, reporting, risky business, social media, stories, Twitter, web hits, website, ydr, York Daily Record
NOTE TO SELF: Pick up books. We are, at the library, after all.
Last week, I planned to visit Martin Library in York with York Daily Record/Sunday News books editor Sarah Chain.
We decided to promote the visit as a meet-up/office hours/please-come-talk-to-us event in the Sunday News, ydr.com and social media channels.
Deb Sullivan, York County Libraries community relations director, even put our visit on the calendar.
From 10 a.m. to 1 p.m., we parked our carcasses on the second floor of the downtown building.
Posted in Community Outreach, Digital First, ideaLab, Journalism, Meet-ups, Mobile Reporting, Social Media, York Daily Record
Tagged community outreach, digital first, digital first media, idealab, journalism, lauren boyer, Martin Library, meet-up, mobile reporting, mojo, open newsroom, reporter, sarah chain, talk to reporter, Twitter, york county libraries
Went to a party last night.
It was a housewarming for @parva_x (aka Trisha) and a celebration of Follow Friday the Film being in town.
These were the nametags.
And they are so totally awesome.
That is all.
Happy Friday, everyone!
Posted in Funny, Social Media
Tagged #ff, documentary, follow friday the film, lauren boyer, nametags, party, tweet up, tweets, Twitter, York
Tell people where you are, and they will come.
On Tuesday, I had a visitor during my ideaLab office hours at Central Market.
It was Sue Diaz, spokeswoman for The Potter’s House, a 300-member Hispanic congregation that’s hoping to buy a historic church in downtown York.
She had corresponded with me earlier that day via the ydr.com Facebook page, where I had posted my location for the morning. Continue reading
Posted in Digital First, ideaLab, Journalism, Meet-ups, Mobile Reporting, Social Media, York Daily Record
Tagged central market, community engagement, facebook, idealab, John Hilton, journalism, lauren boyer, meet-ups, mobile reporting, news tips, office hours, reporter, story ideas, the potter's house, trinity united methodist church, ydr.com, York, York Daily Record
I used ScribbleLive for the first time Friday.
As you recall, CoverItLive announced it would be charging for their program, effective July 1. Continue reading
Posted in Business, ideaLab, Journalism, Live Chat, Mobile Reporting, Social Media, York Daily Record
Tagged alternatives to coveritlive, community engagement, coveritlive, digital first media, idealab, journalism, lauren boyer, live blogging, live chat, mobile reporting, mojo, online chat, scribblelive, York Daily Record
This is my favorite slide from my presentation I did for Logos Academy on my Digital First Media #ideaLab project. Continue reading
Posted in Boyer101, Social Media, York Daily Record
Tagged boyer101, community engagement, journalism, lauren boyer, mobile, mobile newsroom, mojo, presentation, storify, York Daily Record
So @rparker717 is using the @laurenboyer-created hashtag #poopatwork in conversation with a distinguishednewsroom guest
— Brad Jennings (@bradjennings9) June 6, 2012
The morning started in style.
Don’t get me wrong.
I love a loud, obnoxious, shenanigans-filled ruckus as much as the next reporter.
I love frolicking among York County’s strangest in gas stations, diners and undisclosed locations.
I love it all — just not when I’m trying to meet deadlines.
On Tuesday, I just needed to work — transcribe long recordings, specifically.
And what better place, I figured, than the elegant, 86-year-old historic landmark I had written about a few weeks earlier. Continue reading
Posted in Business, Community Outreach, ideaLab, iPad, Mobile Reporting, Social Media, York Daily Record
Tagged community engagement, digital first, idealab, journalism, lauren boyer, meetups, mobile reporting, networking, open newsroom, reporter, social media, Twitter, ydr.com, York Daily Record, Yorktowne Hotel
Can’t get enough of me?
Check out this Q&A in the York Daily Record’s 
YDR Insider blog.
The blog itself is where we discuss cool stuff, like what’s going on inside the newsroom.
In this post, I examine tidbits of my oh-so-exciting existence, including the time I got meningitis and the future of journalism.
Read it.
That is all.
Posted in Blog Posts, Journalism, Social Media, York Daily Record
Tagged blog, digital first, interview, journalism, lauren boyer, Q&A, reporting, ydr insider, york city, york county, York Daily Record
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