The group meets monthly at local businesses to network, ask questions and share social media initiatives.
The meeting last night was at Hoffman Ford in Harrisburg.
Mary Pratt, internet sales director, talked about ways the family-owned dealership has used technology to enhance the customer experience – from Facebook games to YouTube videos that show Ford owners how to sync their phone with the car.
She talked about how customers are using Twitter — sometimes to tweet @hoffmanford from their customer lounge to ask for crayons and a coloring book for a fussy kid.
Anywho, I had a fun time and met cool people.
Well worth the trip across the river!